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Audience

Unsubscribe page

The page where contacts manage their topic preferences or unsubscribe.

What contacts see

Each broadcast and automation email can carry a personal link to the preference page at SITE_URL/unsubscribe/<token>. Add it with the merge tag:

html
<a href="{{{OPENSEND_UNSUBSCRIBE_URL}}}">Email preferences</a>

The page shows your brand name, a heading and a body text, one switch per public topic, and a final Subscribed switch for all email. Each switch saves immediately. Private topics, segment names, and the contact's own email address never appear on it. Opening the page does not unsubscribe anyone.

Customize it

Open Settings → Unsubscribe. Set the Brand name (1–100 characters, defaults to the team name), Heading (1–200 characters, defaults to "Manage your email preferences"), and Body (up to 1000 characters), then click Save. The Preview shows the result with your public topics. There are no logo or color settings.

Things to know

  • Mailbox providers' one-click unsubscribe button posts to the installation's public URL. It unsubscribes the contact from the link's topic, or from all email when the link has no topic.
  • A preference change fires contact.updated. A contact can make up to 30 changes a minute.
  • Links do not expire. Changing BETTER_AUTH_SECRET invalidates every link already sent.